Join us this month as our panel of social media pros discuss best practices for engaging audiences, using social media channels to enhance connections and build relationships with diverse audiences, and measuring success.
WHEN: Wednesday, Feb. 22, from 11:30 a.m. to 1 p.m.
LOCATION: Arkansas World Trade Center, 3300 S. Market St., #400, Rogers, AR,
COST: $10 for PRSA members and PRSSA students and $20 for nonmembers. (Cost includes program and lunch.)
RSVP to firstname.lastname@example.org, or register through Eventbrite by noon on Monday, February 20.
Come with questions and leave with tips on making your organization’s social media presence a true conversation-starter!
Social Media Panel:
Amy Lloyd is the Assistant Director of Digital Marketing & Social Media at the University of the Ozarks in Clarksville, Arkansas. Her responsibilities include developing and maintaining a comprehensive social media strategy, as well as overseeing all digital content for web purposes. Amy previously worked at the University of Arkansas – Fort Smith where she grew the university’s Facebook follower count by 12.6 percent, the Twitter follower count by 90.7 percent and launched the university’s Snapchat.
Rachel Tucker is the Public Relations Coordinator at Crystal Bridges Museum of American Art. Her responsibilities include managing all social media platforms, as well as social media strategies and style guides. In her work with Crystal Bridges, the Museum’s posts have been featured on Artsy’s “Best of Instagram” and received awards in SEMC Digital Media Marketing, and the total social media following has grown by over 80%. Prior to working at Crystal Bridges, Rachel was the Public Relations Director for Campus Concierge in Fayetteville.
Logan J. Webster
Logan J. Webster is the Digital Media Manager for Tyson Foods and responsible for corporate social media channels as well as public relations issues Tyson Foods’ faces as they relate to digital engagement. Through prior work with the University of Arkansas, Razorback Athletics, and the United States Senate, Logan has developed skills in media production, communications and legislative work. Raised on Five Trails Farms in rural Southwest Arkansas, Logan’s passion for agriculture comes from three generations of poultry, cattle, equestrian and timber farmers.