PRSA Southwest District Conference
Bentonville, AR | August 21 – 23, 2024

Serving 15 Chapters in Six States
Arkansas, Kansas, Louisiana, New Mexico, Oklahoma, Texas

 

2024 Southwest District Conference Agenda:

Wednesday, August 21

  • 3:00 – 6:00 p.m…………………..Registration – Crystal Bridges Museum of American Art
  • 3:00 – 5:00 p.m …………………. APR Workshop Pre-conference session – The Momentary Fermentation Hall
  • 4:00 – 5:00 p.m……………………….SW District Board Meeting –  Crystal Bridges Museum of American Art
  • 6:00 – 8:00 p.m…………………………….Welcome Reception – Crystal Bridges Museum of American Art Great Hall

Thursday, August 22 

  • 8:00 a.m. – 12:00 p.m…………………………………………………………..Registration – The Record
  • 7:30 a.m………..Breakfast buffet opens – The Record
  • 8:30 a.m…………………………………………………………….Welcome – Joseph Abreu, APR, PRSA National Chair
  • 8:45 a.m……………………………………………Keynote Speaker #1
  • 9:30 a.m………………………………………………Networking, Exhibits, and Break
  • 10:15 – 11:00 a.m………………………………………………………………Breakout Session #1 – The LedgerThe RecordMomentary Fermentation Hall
  • 11:00 – 11:30 a.m.……………………………………………………… Coffee break
  • 11:30 – 12:15 p.m……………………………………………………………………Breakout Session #2 – The LedgerThe RecordMomentary Fermentation Hall
  • 12:45 – 2:15 p.m……………………Lunch and Keynote #2 – The Record
  • 2:45 – 3:30 p.m………………………………………………………………..Breakout Session #3 – The LedgerThe RecordMomentary Fermentation Hall
  • 4:00 – 4:45 p.m………………………………………………………………..Breakout Session #4 – The LedgerThe RecordMomentary Fermentation Hall
  • 4:45 p.m………………………………………….Walking time, Exhibits, Vendors, and Networking
  • 5:00 – 7:00 p.m…………………………………. Networking Reception – The Momentary RØde House

Friday, August 23 

  • 7:30 a.m……………………………………………………………Breakfast Buffet Opens – Meteor Guitar Gallery
  • 8:30 a.m……………………………………………………………………………………Welcome
  • 8:45 – 9:15 a.m………………………………………………….Keynote Speaker #3
  • 10:00 a.m………………………………………………………………Breakout Session #5 – The Ledger, Meteor Guitar GalleryMomentary Fermentation Hall
  • 11:00 a.m………………………………………………………………Breakout Session #6 – The Ledger, Meteor Guitar GalleryMomentary Fermentation Hall
  • 12:00 p.m………………………………………………………………..Lunch, Keynote #4 and Awards Meteor Guitar Gallery
  • 1:30 p.m……………………………………………………………….Conference Wrap-Up

Mountain Bike Capital of the World

Bentonville is known as the Mountain Bike Capital of the World! Whether you want to ride greenway on an e-bike or get adventurous on the extensive network of nearly 70 miles of trails running throughout the city, click here to rent a bike from one of our many bike shops around town!

Register Now! Early bird prices end July 1!

Register on Eventbrite to reserve your spot today! Early bird pricing will be available through 10 a.m. CT on July 1, 2024.

 

  • $350 PRSA Member  ($450 after 10:00 a.m. on July 1
  • $250 PRSA-NWA Member ($350 after 10:00 a.m. on July 1)
  • $450 Non-PRSA Member ($550 after 10:00 a.m. on July 1)
  • $100 Student

Prices listed do not include applicable fees.

Book Your Stay

21C Hotel Museum ($245/night; located in Downtown Bentonville within walking distance of all venues): Book Here

Doubletree Suites by Hilton ($211/night): Book Here

Element Bentonville ($149/night): Book Here

Sponsor the Conference

If you are interested in serving as a conference sponsor, we’d love to hear from you. Download the sponsorship package to learn more.

Contact Conference Co-Chair Beth Lamb, APR, belamb@ksfw.org, or Co-Chair Kelsey Bohl, SCMP, APR, kelsey.bohl@walmart.com, with any questions.

Volunteer at the Conference

If you are a public relations professional interested in serving on the 2024 PRSA Southwest District Conference Planning Committee, please contact Co-Chair Beth Lamb, APR, belamb@ksfw.org, or Co-Chair Kelsey Bohl, SCMP, APR, kelsey.bohl@walmart.com, to learn more. Sign up to join a committee at the link!